LÓPEZ SOTO, José Carlos; PALACIO CINCO, Ramón Rene; MENDOZA LEÓN, Jorge Guadalupe; RODRÍGUEZ TORRES, Luis Felipe. Key identifiers for purchasing planning in a fruit and vegetable marketing company. Innovaciones de Negocios, [S. l.], v. 22, n. 44, p. 1–15, 2025. DOI: 10.29105/in22.44-461. Disponível em: https://revistainnovaciones.uanl.mx/index.php/revin/article/view/461. Acesso em: 15 nov. 2026.