Reich López, Christian, Universidad Autónoma de Nuevo León, Mexico
-
InnOvaciOnes de NegOciOs Vol. 19 No. 37 (2022): January-June 2022 - Artículos
Word-of-mouth intent in the restaurant industry of Mexico, a structural equation modeling approach mediated by customer satisfaction.
Abstract PDF (Español (España)) -
InnOvaciOnes de NegOciOs Vol. 18 No. 35 (2021): Enero-Junio 2021 - Research Advances
COVID-19 re-opening measures in the full-service restaurant industry: the impact in the word-of-mouth intention
Abstract PDF (Español (España))